WTS:University 2nd hand textbooks (Marketing and Accounting)

• bookseller

  19 Feb 14, 23:18

  If you are interested please drop me an email at     gio_jesslyn@hotmail.com

  Here are the booklist:

  1. Essentials of Services Marketing

  by Christopher H. Lovelock, Jochen Wirtz, Patricia Chew

  Publication Date: August 22, 2008

  

  
  

  2. Cost Accounting: A managerial emphasis

  
  

  by Charles T. Horngre, Srikant M. Datar, Madhav T. Rajan 

  
  

  Publication Date: January 14, 2011

  

  
  

  3.Advertising and Promoting: An Integrated Marketing Communication Persepectives

  
  

  by George E. Belch  , Michael A. Belch 

  
  

  • Publisher: McGraw-Hill (2007)

  

  
  

  4.Business to Business Marketing: Relationships, Networks and Strategies

  
  

  by Nick Ellis

  
  

  Publication Date: November 25, 2010

  

  
  

  5. International Marketing: Third Asia Pacific edition

  
  

  by Masaaki (Mike) Kotabe, Sween Hoon Ang, Kathleen Griffiths, Al Marshall, Ranjit Voola, Kristiaan Helsen

  
  

  09 September 2010

  

  
  

  6. Entrepreneurship -Theory Process and Practice 2nd Asia Pacific edition

  By Kuratko, Donald F.; Frederick, Howard; Hodgetts, Richard

  

  7. Relationship Selling - 3rd Edition

  
  

  by Mark Johnston, Greg Marshall 

  
  

  Publication Date: March 27, 2009

  

  
  

  8.New Products Management

  
  

  by Merle Crawford , C. Anthony Di Benedetto